US President Donald Trump has implemented a new wave of tariff hikes on 60 economic partners that allegedly failed to prevent “forced labour”.
The new tax increases range between 10% and 12.5% and are said to replace previously imposed global tariff hikes which expired on 24 July 2026.
Impacted countries include the UK, South Korea, India and China, according to a document released by the White House.
“On 2 June 2026, the Trade Representative determined that the acts, policies, and practices of each of these economies are unreasonable and burden or restrict US commerce,” the document, signed by President Trump, read.
“As a result of these determinations, the Trade Representative proposed to determine in each investigation that action is appropriate under section 301 to obtain the elimination of the actionable acts, policies and practices, including imposing ad valorem tariffs on all goods of each investigated economy, with exemptions for certain goods.”
The move follows a ruling by the US Supreme Court in February 2026, in which judges said the previous tariffs imposed by Trump under emergency powers were unlawful.
President Trump’s tariffs were announced in April 2025 as part of his so-called “Liberation Day” and implemented from August last year.
The levies, introduced under the Emergency Economic Powers Act (IEEPA) of 1977, were set by Trump at various levels for different countries and items.
Countries such as the UK and China agreed reciprocal deals with the President.
However, the Supreme Court ruled on 20 February 2026 that IEEPA does not give Trump the power to impose tariffs, making them invalid.
The beauty industry was a casualty of the tariff hikes before the Supreme Court ruling, with brands and manufacturers scrambling to control the situation by raising the cost of their skus.
More recently, e.l.f. Beauty became the first beauty business to publicly announce plans to reinvest US$58m in US tariff refunds and reduce prices on certain products after increasing their cost by $1 in 2025.
Related content:
- E.l.f. Beauty is setting the standard for Trump tariff refunds. Will other brands lower their prices?
- E.l.f. Beauty to reinvest estimated $58 million in US tariff refunds
- US President Trump to introduce 15% global tariffs after Supreme Court ruling
- Updated: The beauty brands escalating prices as Trump’s chaotic tariffs take hold
- Tariffs and the long-term impact on beauty consumers
- Trump extends aluminium and steel tariffs to cosmetics, with 407 additional products added
- President Donald Trump unveils new US global tariffs hours before August deadline
- L’Oréal boss Nicolas Hieronimus weighs in on Trump tariffs impact