Cosmetics Business Markets spoke to leading German perfumery chain Douglas about its bestsellers in the hair care category and the latest market trends.

Douglas reveals bestselling hair products
The German perfumery chain also sells a range of hair care products online, in-store and in salons
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Ingredients
Vichy’s longevity science play addresses hair loss and zombie cells
Hair renewing serum Dercos Aminexil Clinical R.E.G.E.N. Booster, and Neovadiol Longevity Revolumizing Cream for boomers, are the L’Oréal-owned dermatological brand’s first longevity-focused launches, and more are in the pipeline
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From concept to shelf: The untold story of 7 iconic beauty products
YSL Beauty’s Touche Éclat, MAC Cosmetics Viva Glam and CeraVe’s Moisturising Cream are category-defining beauty items. CB reveals how these products, and four others, reached cult status in our ‘Untold Story’ series
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