Marc Jacobs goes bang

Published: 17-Aug-2010
Fragrance

Bang is Marc Jacobs first men’s fragrance in nearly ten years and his first with Coty.

Created by Givaudan, Bang opens with an explosion of pepper in the form of black, pink and white peppercorns. Elemi resinoid and benzoin then mix with vetiver, white moss and patchouli for a warm, sensual base.

The unusual bottle design is inspired by the work of artist John Chamberlain and takes the appearance of a regular bottle, bashed out of shape in the centre, with a debossed logo on the front and an embossed reversed imprint on the back plaque.

A naked Jacobs appears in the advertising, lying on a bed of mylar film covered only by a giant version of the bottle.

See more

You may also like

You need to be a subscriber to read this article.
Click here to find out more.
Colour Cosmetics

Cosmetics Business picks: 11 new beauty launches to know this April

Read more
Skin care innovations from Lancôme and Paula’s Choice; collectible beauty accessories by Dr. PawPaw and Glow Hub; and fresh fragrances by Iggywoo, Dolce & Gabbana, and Orebella comprise this week’s biggest launches

Trending Articles

  1. Perfumer Jo Malone breaks silence around Estée Lauder Companies’ trademark legal action Perfumer Jo Malone posted an Instagram Reel on 8 April providing her thoughts on ELC filing for trademark infringement, passing off, and breach of contract against her in the UK High Court in March
  2. You need to be a subscriber to read this article.
    Click here to find out more.
    Diptyque’s Classic Candle becomes refillable for the first time in 63-year history The Parisian fragrance brand is investing in a more sustainable burn to meet consumer demand by making its Classic Candle range refillable for the first time, as well as adding five new scents to the mix
  3. You need to be a subscriber to read this article.
    Click here to find out more.
    This new fine fragrance is based on the microbiology of cloud environments. Here’s why… Biotechnology-driven Future Society has collected microbes from cloud environments, sequenced them and analysed the scent molecules associated with them to create fine fragrance, Cloud Reverie, so consumers can feel like they are wearing ‘a piece of the sky’
  4. You need to be a subscriber to read this article.
    Click here to find out more.
    It’s complicated: Estée Lauder Companies and Puig’s relationship status if they enter this merger The news that Estée Lauder Companies is in ‘discussions’ with Puig around a potential merger has shaken the beauty industry, but could this mega deal be mutually beneficial, or will it dilute what makes both organisations unique? CB investigates
  5. LVMH hails ‘remarkable’ Sephora performance in 2025 amid ‘unfavourable’ global environment Rhode’s debut at Sephora, along with Dior and Guerlain fragrance launches, helped boost LVMH’s performance, but there was a mixed picture in the wider business amid geopolitical and economic disruption

Upcoming event

Anti-Ageing Skin Care Conference

23-24 June 2026 | London, UK See all

You may also like

You need to be a subscriber to read this article.
Click here to find out more.
Colour Cosmetics

Cosmetics Business picks: 11 new beauty launches to know this April

Skin care innovations from Lancôme and Paula’s Choice; collectible beauty accessories by Dr. PawPaw and Glow Hub; and fresh fragrances by Iggywoo, Dolce & Gabbana, and Orebella comprise this week’s biggest launches
You need to be a subscriber to read this article.
Click here to find out more.
Sustainability

Diptyque’s Classic Candle becomes refillable for the first time in 63-year history

The Parisian fragrance brand is investing in a more sustainable burn to meet consumer demand by making its Classic Candle range refillable for the first time, as well as adding five new scents to the mix
Fragrance

Perfumer Jo Malone breaks silence around Estée Lauder Companies’ trademark legal action

Perfumer Jo Malone posted an Instagram Reel on 8 April providing her thoughts on ELC filing for trademark infringement, passing off, and breach of contract against her in the UK High Court in March
Ingredients

CPL Aromas goes “Boundless” with AromaHydro at Notes Shanghai

At the Spring Summer 2026 edition of Notes Shanghai, themed “Boundless,” CPL Aromas exceeded boundaries of innovation by presenting its latest technology: AromaHydro. As “Boundless” states, fragrance is finding new ways to meet consumers demands and broader formats leading their path, going beyond cultural frontiers
You need to be a subscriber to read this article.
Click here to find out more.
Ingredients

This new fine fragrance is based on the microbiology of cloud environments. Here’s why…

Biotechnology-driven Future Society has collected microbes from cloud environments, sequenced them and analysed the scent molecules associated with them to create fine fragrance, Cloud Reverie, so consumers can feel like they are wearing ‘a piece of the sky’
Fragrance

FutureSkin Nova by Parfex: shaping the next generation of beauty

The eight fragrances are crafted using Iberchem technologies and applied in innovative personal care bases enriched with Croda actives. Presented in playful, experimental formats, the collection will make its debut at in-cosmetics Paris 2026
Body Care

Cosmoprof Worldwide Bologna 2026 closes with outstanding results

The 57th edition concludes with extremely positive results, confirming the event’s strategic role for the global cosmetics industry, even within a complex international landscape
Subscribe now