Pure Beauty

GlamBox acquired by Saudi-based investors

Published: 21-Nov-2017

The online beauty subscription service launched in 2012 by co-founders Shant Oknayan, Fares Akkad, Christos Mastoras and Marc Chobriel


GlamBox, the Middle Eastern beauty subscription service, has been acquired by a group of Saudi-based investors, entrepreneur.com reports.

Co-founders Shant Oknayan, Fares Akkad, Christos Mastoras and Marc Chobriel launched the original GlamBox for women in 2012, with a GlamBox for Him following in May 2017.

“We are proud to have successfully completed a full lifecycle of a start-up in the Middle East – ideation, seed funding with our own capital, building a team, market launch in the UAE, VC funding over two rounds, building a great product, scaling the business, international expansion to KSA, and finally exit via acquisition within five years," the Co-founders said. 

"We feel that we succeeded despite tough challenges."

Although the investors’ exact identities have not been made public, they are rumoured to be a KSA consortium that was an existing investor.

The terms of the deal were not disclosed, however, the Co-founders confirmed that former shareholders including the founding team, STC Ventures, MBC Ventures and R&R Ventures have all sold their stakes to the new owners.

GlamBox offers subscribers curated sample beauty products delivered direct, with brands ranging from mass to luxury.

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