Oriflame goes for dramatic gel lined eyes

Published: 20-Jun-2013
Colour Cosmetics

Swedish direct sales beauty company Oriflame is launching a new gel eyeliner, which is claimed to deliver dramatic, long wear results in a few strokes.

The brand’s new Beauty Studio Artist Gel Eyeliner is said to combine the precision of a liquid product with the ease of a gel based formula. It is also water resistant and comes with a slanted brush for precise application. Meanwhile, it is also housed in a glass pot with an airtight lid to help prevent the formula from drying out. The Gel Eyeliner is priced at £7.95 and available via Oriflame’s website or its network of consultants.

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