Online experts influence on-trend ingredients

Published: 2-Dec-2015 Featured companies: dsm-firmenich
Ingredients

Ingredients, concepts and solutions from DSM’s Beauty Connection

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Online experts influence on-trend ingredients

Established in June 2015, DSM’s Beauty Connection is a custom-built online community of 40 bloggers, vloggers, experts and influencers from across the beauty, hairdressing, fashion and lifestyle world. It currently generates monthly newsletters and bi-monthly reports, with moderated discussion providing insights on six key industry topics and ‘what’s hot’ news. These insights stimulate new ideas for DSM and its customers, leading to relevant ingredients, concepts and solutions.

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