Charlotte Tilbury ramps up UK retail footprint with first Brighton store

By Nyima Jobe | Published: 16-Jun-2025
Retail

Charlotte Tilbury Beauty is set to open a new retail concept in the heart of Brighton, marking the Puig-owned brand’s first standalone store in the seaside city

Charlotte Tilbury Beauty is launching its first standalone store in Brighton, UK, this July.

The new ‘Beauty Wonderland’ will open its doors on 3 July at 39 East Street, just steps from popular landmarks including Brighton Pier and the Royal Pavilion, as the company expands its UK retail footprint..

The location marks the Puig-owned make-up brand’s sixth standalone UK store, following successful openings in Covent Garden, Stratford, White City, Liverpool and Glasgow.

Designed as an immersive beauty destination, the Brighton store will offer Charlotte Tilbury’s full product portfolio, from best-selling skin care and make-up to fragrances and gifting items. 

Customers can also enjoy expert-led services, including glow facials, bespoke consultations, and make-up artistry for weddings, hen parties and special occasions.

To celebrate the grand opening, Charlotte Tilbury is hosting a four-day activation from 3 to 6 July. 

Shoppers can enjoy complimentary sweet treats from local confectioner Caramella, pick up limited-edition Unreal Summer postcards and experience live DJ sets in-store. 

The first 100 customers who make a purchase will also receive an exclusive Charlotte Tilbury goody bag.

The launch is part of the brand’s continued retail expansion strategy in the UK, designed to bring its signature “Tilbury magic” to more regional locations.

The store will also be one of the first to preview Charlotte’s upcoming ‘Unreal’ summer collection, which promises glowing cheeks and long-lasting, high-shine lips.

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