MUA Danessa Myricks is building her eponymous beauty brand to last.
Although the entrepreneur found viral fame with products such as the Danessa Myricks Beauty Yummy Skin Blurring Balm – a creamy balm-to-powder formula with blurring benefits and a range of inclusive skin tones – Myricks s building a “forever” brand with community and innovation at its heart.
The brand’s Yummy Skin franchise has undoubtedly helped secure Myricks’ reputation as one of the beauty industry’s pioneers bringing skin care to make-up.
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Additions to the range since Blurring Balm’s debut in 2022 include Serum Skin Tint – a tinted moisturiser – and Blurring Balm Spray –a make-up setting spray.
All these products embody the brand’s signature high-performance, multi-tasking, skin-improving, inclusive and easy-to-use approach, with items aimed at professionals and novices alike.
Now, the launch of Myricks 10/10 Barrier Boost, a hyaluronic acid and ectoin plumping serum, marks a doubling down in this space.