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Market Reports
Post-workout recovery is an opportunity for men’s grooming brands
Swapping shots for squats, Gen Z men are working out more. How can recovery products benefit their routines?
Pocket perfume: the growing appeal of solid colognes in men’s fragrance
On TikTok, sales of solid scents are booming, and their discreet and practical format is appealing to male consumers too
Anti-grey hair serums are the next men's grooming trend
Peptide-based grey hair prevention serums are trending as men seek new measures to revive their natural colour, reports Megan Fahy
‘Bro brows’ are trending with Gen Z men in 2026, and this is why
Gen Z men are raising their brow game, seeking fuller-looking but natural styles. Julia Wray explains how ‘bro brows’ have become a mainstay in male grooming
The ‘beast mode’ fragrance trend is moving into men's body care
So-called ‘beast mode’ fragrance attributes such as performance and longevity are entering body care by combining bold scent profiles with flexible formats
Cosmetics Business reveals the top 5 men’s grooming trends of 2026 in new report
Beast mode body care, ‘bro brows’, solid colognes, ‘anti-grey’ hair serums and workout recovery products are the new trends in men’s grooming this year
Heart transplants and brain tumour treatments are skin care's new inspiration
Brands are delving even deeper into medical and surgical technology to create skin care, as the consumer appetite for science-led frameworks deepens
Retinoids to peptides: 5 hero ingredients being optimised in skin care
They’re not new, they’re better than ever. Retinoids, peptides, vitamin C, ceramides and niacinamide are being upgraded for the latest skin care products
Beta-glucan is the skin barrier hero of 2026
This healing and hydrating ingredient is rapidly emerging as a multi-tasking saviour for sensitive skin, writes Megan Fahy
From scalpel to serum: The rise of pre-and post-procedure skin care
Playing a supportive role to the latest aesthetic surgery and tweakment trends, procedural skin care is entering a new era in 2026, reports Julia Wray
Spicules: the K-beauty skin care ingredient primed to break through in 2026
Hailed as ‘microneedling in a bottle’ and ‘liquid microneedling’, spicules are already gaining viral attention as a K-beauty skin care ingredient, and they are poised to go mainstream
Cosmetics Business reveals the top 5 skin care trends of 2026 in new report
K-beauty spicules, barrier hero ingredient beta-glucan and support for cosmetic treatments are among the skin care trends on the rise this year
Jojoba Desert earns Fair for Life Certification for the sixth consecutive year
Jojoba Desert has been awarded Fair for Life (FFL) certification for 2026, marking six consecutive years of certification and reaffirming its long-term commitment to responsible sourcing and ethical operations
T-beauty: The rise of Taiwan's unsung beauty movement
T-beauty is quietly gaining recognition for its skin and scalp care expertise and green innovation, rather than its cultural storytelling
Beauty beyond minimalism: Why Scandi beauty is attracting the global consumer
More than a minimalist aesthetic, Scandi beauty has matured into an approach that resonates with shoppers and sets a new standard for brands
Move over K-beauty, I-beauty is blending tradition with modern science to gain global appeal
New twists on Ayurveda and climate-adaptive cosmetics are set to propel Indian beauty internationally, writes Julia Wray
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L’Oréal to Beiersdorf: How K-beauty is reshaping the innovation playbook for Western beauty brands
K-beauty is upending the beauty product launch playbook in the west, as brands including L’Oréal Paris, YSL Beauty and Nivea launch products directly referencing Korean technology
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K-beauty collagen face masks: why the trend is still booming in 2026 and what’s next
They provide instant plumping results and glowing skin, but what does the future look like for collagen face masks? Megan Fahy finds out
Cosmetics Business reveals the top 5 K-beauty trends of 2026 in new report
Korean hair care, K-pharmacy skin care and bloom skin are among the biggest trends that will shape K-beauty in the year ahead
Cosmetics Business reveals the top 5 skin care trends of 2026 in new report
K-beauty spicules, barrier hero ingredient beta-glucan and support for cosmetic treatments are among the skin care trends on the rise this year
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to find out more.
Korean hair care is K-beauty’s next breakout category
K-hair care is the new K-beauty obsession, as Korean brands introduce new, sophisticated multi-step scalp and hair routines to consumers, writes Julia Wray
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