Foreo CEO reveals plans to innovate outside of cleansing


Paul Peros confirms brand is working across at least five product categories

The new Luna Play comes in seven colours

Foreo, a Swedish brand that predominantly innovates in skin cleansing devices, is exploring new opportunities across different categories its CEO has confirmed.

The brand unveiled its latest innovation in the skin care cleansing category today at the inaugural Millennial 20/20 business summit held in London, UK, called the Luna Play.

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However, CEO Paul Peros also hinted at innovation in different categories for Foreo. ...

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