Market Reports

Cosmetics Business reveals beauty's top 5 brand community trends in new report

Cosmetics Business reveals beauty's top 5 brand community trends in new report

Community-led brands are winning in beauty. No wonder industry players are finding creative new ways to connect with their fandoms
3 trends heating up the sun care category

3 trends heating up the sun care category

From retinol sunscreen to multi-protection products that go beyond SPF, Cosmetics Business rounds up the category's emerging trends
How SPF mists became a bestselling sunscreen format

How SPF mists became a bestselling sunscreen format

Consumers are snapping up sprays that make reapplication easy, avoid disturbing make-up, and now offer skin care benefits
Metaverse Beauty Week 2023: The highs, lows and opportunities

Metaverse Beauty Week 2023: The highs, lows and opportunities

The first Metaverse Beauty Week this June created by advertising agency Cult brought together the likes of legacy player Neutrogena, indie brand I Am Proud and activist beauty champion Lush
Sun serums are one of the fastest growing SPF formats, and this is why

Sun serums are one of the fastest growing SPF formats, and this is why

With their high-value, multitasking and luxe texture benefits, sun serums are enticing consumers and brands alike
Sunscreen just got fun, and Gen Z is here for it

Sunscreen just got fun, and Gen Z is here for it

From neon peel-and-stick patches to whipped cream mousse, the 'funscreen' trend makes sun care more enjoyable to use
The SPF launches elevating the trend for healthy, glowing skin

The SPF launches elevating the trend for healthy, glowing skin

Sunscreen that doesn’t feel like sunscreen and works as hard as skin care: the ‘beautification’ of sun care is just getting started
Cosmetics Business reveals the top 5 sun care trends of 2023 in new report

Cosmetics Business reveals the top 5 sun care trends of 2023 in new report

With high levels of consumer engagement and double-digit sales, opportunities are shining through for SPF brands across the spectrum
Hair perfume is the unexpected budget beauty hack of 2023

Hair perfume is the unexpected budget beauty hack of 2023

With sales up 76% at John Lewis, hair mists from MFK, Chanel and Jo Malone London are winning consumers who want to buy their desired fragrance brands for less
Why China is the new fragrance battleground for brands

Why China is the new fragrance battleground for brands

Chinese Gen Z consumers are driving this 'new El Dorado for perfume'
3 trending fragrance notes that capture the zeitgeist

3 trending fragrance notes that capture the zeitgeist

Cosmetics Business asks the industry’s leading perfume experts what these notes say about consumers' current desires
The fragrance trend tapping into 'main character energy'

The fragrance trend tapping into 'main character energy'

Energy-raising scents are giving consumers a way to wear their mood, bringing it to the centre of their fragrance story
Why fragrance has gone 'beast mode'

Why fragrance has gone 'beast mode'

Perfume that offers up to 18 hours' wear time and super powerful projection is one of the biggest trends in fragrance
Cosmetics Business reveals the top 5 fragrance trends of 2023 in new report

Cosmetics Business reveals the top 5 fragrance trends of 2023 in new report

As a tool for wellness and self-expression, fragrance has taken on new meaning in consumers' lives, and fresh trends are emerging
Why ingredient-led, clinical skin care is now targeting men

Why ingredient-led, clinical skin care is now targeting men

Men want skin care that targets specific concerns, says research, and these brands are rising to the challenge
The 'skinification' of men's fragrance is the latest trend to watch

The 'skinification' of men's fragrance is the latest trend to watch

Blockbuster perfume brands are aiming to convert their male fragrance fans into skinthusiasts

Trending Articles

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    K-beauty collagen face masks: why the trend is still booming in 2026 and what’s next They provide instant plumping results and glowing skin, but what does the future look like for collagen face masks? Megan Fahy finds out
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    Lip liners rise as lip fillers fall: How this make-up product found a new era of growth Modern formulas offering plumping and defining effects as a cheaper and less invasive alternative to lip fillers, are helping a new era of growth emerge in the category
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    PDRN make-up: How K-beauty’s trending skin care ingredient is moving into colour cosmetics Skin care’s biggest breakout ingredient of 2026 is coming for your make-up bag
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