Market Reports

The 'skinification' of men's fragrance is the latest trend to watch

Blockbuster perfume brands are aiming to convert their male fragrance fans into skinthusiasts

5 ways that manscaping is evolving

With its rapid spike in growth, the groin and body grooming category is the one of the crown jewels of the men’s category

Boots and Superdrug are shaking up their men's aisles, and here's why

Indie beauty brands for men have landed at the UK's biggest high street beauty retailers

TikTok's #GRMW trend is encouraging men to try make-up and skin care

Get Ready With Me content is achieving what the grooming industry has been trying to do for years: persuading men to adopt beauty routines by normalising them

Cosmetics Business reveals the top 5 male grooming trends of 2023 in new report

Men’s grooming has taken a long time to crack, but as the pieces finally slot into place, new trends are emerging

Is beauty's celebrity creative director trend all style and no substance?

More beauty brands are teaming up with celebrities not just as ‘faces’ but in creative leadership roles

The future of anti-stress skin care

The beauty industry is working hard behind the scenes to bring scientific proof to stress-relieving skin care

Why melanin-rich skin care lines are beauty's most necessary launches

Following a decades-long disparity in skin care for melanated tones, these new brands are putting black and brown communities first

Is K-beauty's multi balm trend about to go global?

The multi-use moisturising sticks boost hydration throughout the day, resonating with skin care consumers' current needs

The standout beauty trends from Cosmoprof Worldwide Bologna 2023

These are the best brands, trends and ideas on display at beauty's biggest trade show – including our pick of beauty's rising star

'Skin rewilding' is the antidote to modern skin problems in 2023

Barrier protection is dominating skin care, with ceramide-based products in strong demand. But the megatrend is about to flourish in more experimental ways

Brands are obsessed with Gen Z, but not for the reason you think

Gen Z's influence, both on the industry and in their own households, is winning beauty’s prized older consumers – their Gen X parents

Cosmetics Business reveals the top 5 skin care trends of 2023 in new report

A first look at what's emerging and evolving in skin care from active ingredients to melanin-rich skin care and using Gen Z to target mature consumers

Sea moss: Why this buzzy supplement is turning heads in beauty

The skin care benefits of sea moss hang on ancedotal rather than scientific evidence – but that's not dampening its sales spike

Biomarker beauty: How blood testing is advancing personalised supplements

Questionnaire-based programmes kicked off personalisation, but this next step can offer real-time tweaks

Consumers are worried about sun damage, and it's leading to a rise in UV supplements

Could pills that support sun-exposed skin provide the next level of support that consumers are looking for?

Beauty and brain care: Why supplement brands are focusing on both

Is the brain-skin axis the next big trend in ingestible beauty?

Worth a nibble? Wellness brands are biting into the snackable skin care trend

A growing appetite for on-the-go snacks with functional benefits is unwrapping opportunities in beauty

Cosmetics Business reveals the top 5 beauty supplements trends of 2023 in new report

As consumer interest in 'beauty from within' grows stronger, new supplements trends are surfacing

Bobbi Brown on life after Estée Lauder, Jones Road and beating influencers at their own game

How make-up mogul Bobbi Brown bounced back with Jones Road Beauty after selling her namesake brand – which came with a tricky 25-year non-compete – and why she is ‘clapping back’ at TikTokers

The sweetest deal: Price comparison apps are winning beauty bargain hunters

Consumers are looking for ways to save money, and price comparison sites and apps can do the job for them. But how well are they working in beauty?

The affordable beauty hack giving shoppers access to luxury brands

Budget-friendly beauty miniatures are flying off the shelves

Is 'affordable luxury' now dominating the skin care landscape?

As retailers mix up their assortment of prestige and affordable brands, 'luxury' is being redefined in beauty

Budget beauty: How own-brand lines are swooping up shoppers

Beauty shoppers are switching to own-brand to save money – and retailers are ready for them with a host of new launches

Trending Articles

  1. Cosmetics Business predicts the top 5 beauty trends of 2026 in new report Resilience is the new watchword in skin and hair care, neuro-beauty turns evidence-based, and male grooming finds its next boom; these are among the trends shaping beauty in 2026
  2. Cosmetics Business reveals the top 5 hair care trends of 2025 in new report As scalp care and hair growth products thrive, brands are tapping into the connection between hair health and wellness to give consumers an emotional uplift
  3. Catch up on our free Cosmetics Business Roundtables The Cosmetics Business Roundtables is a series of webinars exploring of the most important and emerging topics within the beauty industry
  4. Cosmetics Business reveals the top 5 body care trends of 2025 in new report Skinification and premium fragrance trends are driving innovation and growth in body care, with the boom forecast to continue in 2026
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    Forget minis, maxi-sized toiletries are now trending Offering better value, less waste and a longer-lasting pack, supersized body care is appealing to brands and consumers alike, reports Julia Wray

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