Market Reports

The business of beauty dupes: 5 ways copycat culture is evolving

Beauty dupes are surging amid the cost of living crisis. But price is only one purchase criteria for today's savvy consumers

Cosmetics Business reveals the top 5 budget beauty trends of 2023 in new report

Consumers' economic concerns and the rising cost of living is impacting beauty trends in new and surprising ways as they seek affordable and cheap alternatives

2023 trends: The dual benefit of localising supply chains

More brands will bring manufacturing back home to both mitigate risk and resonate with conscious consumers

2023 trends: 5 ways the metaverse will impact beauty

The top trends for brands to look out for in 2023

2023 trends: What's in store for physical beauty retail

From giving shoppers a chance to disconnect from the virtual world to making them feel better in the real one, physical beauty retail is reimagining its future

2023 trends: The fall of fauxthenticity and rise of proof-based beauty

In 2023, consumers will have zero tolerance for overinflated price points and claims. Brands must prove their worth to be eligible for purchase

Meet beauty's new overachievers: Hypertasking hybrids

Hybrid beauty products thrive during recessions, but the next breed will turn up the volume on multitasking in 2023

Cosmetics Business predicts 5 top beauty trends of 2023 in new report

A snapshot look at how beauty will evolve over the coming year

3 brands giving Christmas gift sets an eco-makeover

Excessive packaging waste can turn the gifting experience from festive to infuriating. This season, brands are finding ways to save as shoppers give

5 ways deodorant brands are freshening up for Gen Z

Deodorant use has been declining among young consumers for years, but brands are now shaking up the category to win them back

The latest Korean beauty tweakments and trends about to hit the West

From music to film and beauty, the world has fallen in love with everything South Korean, but as the country sets the global standard for professional treatments, Jens Kastner explores the trends to know now

Homebody beauty: the new hybrid category blending household cleaning and personal care

Beauty brands are hopping into home cleaning and vice versa, as self-care routines move beyond the bathroom

Boob to booty care: Targeted body treatments are hitting the spot

As demand soars for products that treat specific body skin issues, brands are doubling down on innovation

Why healthy hair growth is now a critical claim in hair care

Brands are tackling the 'hair loss pandemic' with an increasingly holistic approach

How the wig category shaped a reinvention

Whether they're being worn for necessity or fashion, wigs and toppers have found an entirely new consumer – and sales are surging

Styling products are back and playing their biggest trump card yet

2022 has seen the grand return of styling, with spiking demand and reimagined products that improve hair health

Sephora is coming to the UK: 'We're a perfect fit for the British consumer'

Here's everything you need to know about the beauty retailer's big move into Britain, from brand exclusives to the London store design and what it means for Feelunique

#Hairtok: Is the clock ticking for brands to cut into the buzz?

Hair care content is killing it on TikTok, and brands are seeing results. Is now the time for more players to move in?

How robots and AI are pushing the boundaries in nail care

New tech is transforming the way consumers can choose nail colour, and get a manicure

Why face make-up is behaving like sophisticated skin care

As consumers look for cosmetics to support their skin, brands are being challenged to keep up. Enter elevated primers and skin-improving foundations

Career Advice: How I became the founder of Byoma, Isle of Paradise and Tan-Luxe

Marc Elrick, CEO and founder of brand incubator Future Beauty Labs, on his rise to the top in partnership with CEW UK

One to watch: Commune is the pagan-inspired beauty brand to discover this autumn

Founded by Rémi Paringaux and Kate Neal, Commune's body care line is inspired by the magic of the English countryside

Refillable make-up: how can brands boost the customer experience?

The vogue for eco-friendly refillables is also informing new product development in make-up, but experts warn consumer compliance is key

Boss of the gloss: Why the trend for lip oils will stick around in 2023

Demand for lip oils continues to grow as the format offers exactly what consumers are looking for – a blend of care and style

Trending Articles

  1. Cosmetics Business predicts the top 5 beauty trends of 2026 in new report Resilience is the new watchword in skin and hair care, neuro-beauty turns evidence-based, and male grooming finds its next boom; these are among the trends shaping beauty in 2026
  2. Cosmetics Business reveals the top 5 hair care trends of 2025 in new report As scalp care and hair growth products thrive, brands are tapping into the connection between hair health and wellness to give consumers an emotional uplift
  3. Catch up on our free Cosmetics Business Roundtables The Cosmetics Business Roundtables is a series of webinars exploring of the most important and emerging topics within the beauty industry
  4. Cosmetics Business reveals the top 5 body care trends of 2025 in new report Skinification and premium fragrance trends are driving innovation and growth in body care, with the boom forecast to continue in 2026
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    Forget minis, maxi-sized toiletries are now trending Offering better value, less waste and a longer-lasting pack, supersized body care is appealing to brands and consumers alike, reports Julia Wray

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