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Rituals Profit Pledge charitable initiative is defying beauty market turmoil. Here’s how…
The Dutch beauty brand’s Profit Pledge initiative donates 10% of its annual income to charitable causes despite good or bad financial results. But in the face of global and geopolitical turmoil, how can Rituals maintain such a considerable level of donation?
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Ingredients
![The EU's cosmetic labelling shake-up – what beauty brands must do before 31 July]()
The EU's cosmetic labelling shake-up – what beauty brands must do before 31 July
The European Union will begin the enforcement of Commission Regulation (EU) 2023/1545 next month, a significant change to fragrance allergen labelling. Jaclyn Bellomo from Registrar Corp dives into the change in the opinion piece below
Marketing
![Sephora is bringing its Sephoria beauty festival to the UK for the first time]()
Sephora is bringing its Sephoria beauty festival to the UK for the first time
The LVMH-owned retailer’s global beauty experience will take place in London later this year. Sephoria Europe will offer an immersive celebration of ‘beauty anchored in the UK culture’, featuring new cityscape concept ‘Sephoria Beauty Metropolis’
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Colour Cosmetics
![Rhode and La Roche-Posay lead as fastest growing brands on TikTok and Instagram in May]()
Rhode and La Roche-Posay lead as fastest growing brands on TikTok and Instagram in May
The e.l.f. Beauty-owned cosmetics brand, founded by Hailey Bieber, and the L’Oréal-owned dermatologist-led skin care giant were leading the way when it came to social media growth in May, according to Socially Powerful’s first Beauty Brand Global Social Index
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Hair Care
![The brains behind Tangle Teezer and Beauty Works launch a brush that tackles hair hygiene head-on]()
The brains behind Tangle Teezer and Beauty Works launch a brush that tackles hair hygiene head-on
New brand Killabrush claims to tackle one of beauty’s “most overlooked hygiene habits” via an active antimicrobial hairbrush that offers a cleaner approach to daily hair styling. Founders Penelope Cheshire and Matt Lumb give CB the lowdown
Regulatory
![Charlotte Tilbury backs new foundation which challenges ‘the exploitation’ of emerging artistic talent]()
Charlotte Tilbury backs new foundation which challenges ‘the exploitation’ of emerging artistic talent
MUA Charlotte Tilbury and hairdresser Sam McKnight are among the founders of The Hugh Devlin Foundation, a new organisation which launches this month, offering free legal and financial advice to young creatives at ‘moments of difficulty’
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Skin Care
![What L'Oréal's 2026 VivaTech showcase indicates for the future of beauty]()
What L'Oréal's 2026 VivaTech showcase indicates for the future of beauty
The French beauty giant has made a sweeping wave of technological announcements at VivaTech 2026, positioning itself as a guiding star for beauty to follow. Guive Balooch, Global VP, Tech and Open Innovation, at L'Oréal, provides his predictions for the future of beauty
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Packaging
![Estée Lauder Companies is transforming its supply chain to ‘win’ in challenging times]()
Estée Lauder Companies is transforming its supply chain to ‘win’ in challenging times
Estée Lauder Companies is working hard to transform its value chain into a ‘strategic engine of growth’, aiming to deliver faster innovation, speed to market and regionalised products so it can better compete and weather geopolitical challenges, but how easy is that in practice?
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Pure Beauty is a Cosmetics Business’ magazine that prides itself on being beauty’s global outlook. Our award-winning team of journalists explore the forward-looking trends and movements that impact brand owners and retailers around the world.