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Digital
L’Oréal Professionnel hosts first global event to celebrate hair transformation
The professional beauty brand’s Transformation Day event in France – where top hairdressers created ‘striking transformations’ on-site, with the live reveal shared with audiences via social media – reached a combined audience of more than 150 million followers
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Marketing
Inside the modern beauty discovery dilemma and how brands can beat it
Beauty shoppers are not lacking options but relevance, argues Ayesha Mace, Senior Beauty Manager at Pinterest UK. The social media whizz reveals how visual search can tackle this issue, creating more personal journeys that blend inspiration and commerce
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Manufacturing
Cosmetics Business Innovation Awards: Final week to enter new programme recognising industry innovation
Cosmetics Business has opened entries for the Cosmetics Business Innovation Awards, but with the deadline just one week away, companies across the beauty supply chain are encouraged to submit their innovations now to gain recognition from leading industry experts.
Packaging
First look at the new Marc Jacobs Beauty line – by the designer himself
Fashion designer Marc Jacobs has ramped up excitement for the relaunch of his discontinued cosmetics line this year, which is being brought back due to an updated licensing deal with Coty, giving a first look at the revamped packaging
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Pure Beauty
Pure Beauty is a Cosmetics Business’ magazine that prides itself on being beauty’s global outlook. Our award-winning team of journalists explore the forward-looking trends and movements that impact brand owners and retailers around the world.



